OSW

SIGNATURE WORK
CONFERENCE & EXHIBITION 2024

The Development and Prospect of Industrial Internet in China’s E-commerce Industry: A Case Study of Jingdong

Name

Yuqi Wang

Major

Political Economy / Economics

Class

2024

About

I am Yuqi Wang from Jiangsu, Zhenjiang, a senior student major in Political Economics at Duke Kunshan University. My MBTI is ESTP.

Signature Work Project Overview

This research delves into the pivotal role of the industrial internet within the Chinese e-commerce landscape, taking JD as a focal point for case study analysis. It scrutinizes the advancement of industrial internet technology and JD’s pioneering efforts in spearheading its development. The paper meticulously outlines JD’s journey, encompassing its strategic reforms, technology adoption, and the emerging industry trends that are shaped as a result. Additionally, it probes into how state policies in China bolster the sector’s expansion, laying a fertile ground for innovation and growth. Importantly, the study sheds light on JD’s model as a beacon for other e-commerce entities aiming to integrate industrial internet technologies into their operations. It posits that JD’s strategies and achievements offer valuable lessons on harnessing the power of the industrial internet, advocating for collaborative ventures among companies to fully exploit the e-commerce industrial internet ecosystem’s vast potentials. This comprehensive analysis aims not only to chart the trajectory of JD’s success but also to inspire a collective movement towards a more interconnected, efficient, and innovative e-commerce industry. 

Signature Work Presentation Video